Lucozade
Lucozade
Energy is all about unlocking the potential of people’s positive
energy.
Originally
launched in 1927 by chemist, William Hunter, ‘Glucozade’ as it was known
back then, was used to replace lost energy through sickness. The drink
was the first to combine great taste with glucose and was used
extensively throughout hospital wards and pharmacies in the years that
followed.
Since its launch in 1990, Lucozade Sport is
an ‘isotonic’ sports drink, providing carbohydrates and electrolytes
that keep people hydrated and help maintain performance during exercise.
The brand exists today to bring people together
through the power of sport.